Travel More by Earning More

Americans are rethinking the value of travel and what they’d trade to see more of the world. A new survey of 1,000 U.S. credit card holders reveals just how far people are willing to go for meaningful travel rewards, and why simplicity and flexibility in earning those rewards matter more than ever. With the launch of the Tripeden.com Genius Rewards Visa Signature® Credit Card, travelers can finally earn more from everyday spending and turn those rewards into real travel moments without the typical trade-offs.

The Desire to Travel Is Real

Americans are ready to go further if it means going anywhere.

• 97% would delete at least one social media account for free travel accommodations
• 72% would skip their birthday for a hotel upgrade
• 54% would give up alcohol for a year to travel for free
• 51% would quit their job for a year of free travel
• 45% would give up sex or dating

Rewards That Feel Like Currency

People obsess over credit card rewards, but few feel confident using them.

• 82% check their credit card rewards more than their 401(k)
• 63% say co-branded card rewards are easier to redeem than everyday cards
• More than half (56%) currently have a co-branded credit card
• 42% have felt frustrated trying to redeem rewards
• Only 28% feel they fully take advantage of their card benefits

What They Really Want from Travel Cards

Flexibility, value, and perks they can actually use.

• 81% of travel rewards credit card holders expect travel brands to offer branded cards
• 69% say a co-branded card is how they express brand loyalty
• 64% use credit card rewards to fund travel, rising to 74% for Gen Z and Millennials
• 61% say card exclusivity makes them feel like a VIP
• 48% would change their travel destination to earn more rewards

Travel Over Everything

When asked to choose between perks and personal comfort, travel wins.

• 52% prefer a free room upgrade over instant cash from an ex
• 52% would swipe right on a traveler over owning a free-flight credit card
• 51% would rather fly solo with kids than vacation with their in-laws
• 50% say redeeming rewards is just as painful as helping a 5th grader with math

About the Survey

Commissioned by Tripeden.com in May and June 2025, based on 1,000 U.S. adults ages 18+ who travel and own a credit card.

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